Digital Assets for a Marketing Campaign

Contributed as part of a creative team for the #NoStereotypes campaign, an empowerment movement by ORS™ that celebrates individuality, self-expression, and the beauty of diversity. The campaign encouraged women of color to embrace their unique sense of style and confidently share their authentic selves with the world.

#NoStereotypes aimed to challenge societal beauty standards by promoting the idea that beauty transcends cultural and physical boundaries, embracing people of all hair types, textures, and backgrounds. This initiative emphasized ORS’s commitment to making healthy, beautiful hair achievable for every woman and girl, fostering inclusivity and confidence through self-expression.